Don Graff Automotive
Don and I have maintained a personal & professional relationship since we first met attending the NADA Dealer Academy in the mid-1980s – before Al Gore invented the internet. He found his true passion for the industry when internet marketing & CRM software collided and began revolutionizing our industry. Since then, he has been a trusted advisor, trainer & consultant for many of the stores I've managed over the last 20 years. In today's current climate, his discipline & insight will ensure our stores don't lose focus on process and continue to have an industry-leading turn rate to out-earn our competitors for future inventory allocations as increased production returns.
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Sentiment Analysis
He is able to use his extensive experience within the digital space along with his knowledge of the Northeast demographic to tailor a program designed toward increasing profitability and efficiency, lowering costs, and improving CSI across the board.
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